Questionnaire and Profile

1.)  Are you?
      Male Female

2.) How old are you?
       14-16
       17-19
       20+

3.) Do you read magazines?
      Yes
      No

4.)  What kind of music do you listen to?
       Rnb
       Rock
       Indie
       Pop
       Hip Hop
       Grime
       Others (please specify) ________

5.) How often do you buy a music magazine
      Weekly
      Monthly
      Annually
      Hardly Ever
      Never

7.) How much would you be willing to pay for a music magazine
      £1
      £2-£5
      £6+

 8.) What do you do in your spare time?
     Listen to music
     Read
     Internet
     Socialising
     Other (please specify)____

 9.) What type of social networking site do you prefer?
     Facebook
     Twitter
      Myspace
      I dont use them
     Other (please specify)____

10.) How would you purchase music?
       Download
       CD's

11.) What would you like to see in a music magazine?

Questionnaire Analysis Through my results i found that a lot of young people between the ages of 16-19 tend not to buy music magazines because
1) there is nothing that stands out to make them feel they must purchase the magazine
2) they are too expensive
However they still have a huge interest in music itself they have come to using the internet more rather than reading it from a mag. So the desired affect for my magazine would be to have it online as well as in shops therefore allowing the 'I.T Crowd' to not miss out on the gossip of their favourite music idols. Another factor that i found that the teens of today love is, surprise, surprise FREE STUFF! So to persuade our readers to get a little more involved we would be including things such as competitions, downloads and vouchers that might even entice someone of a different genre of music to be interested!



Readers Profile
RAW magazine is for those people who like to make a subtle statement with their attitude but a loud statement with their fashion. These are the people that always get asked the question, "where did you get that?"
These people love to be the first to have something and to have the latest gossip on the Rnb and Hip Hop celeb's.
These fashion idols normally always have some source of music on them, if its not downloaded on their black berry then its uploading on their iPod.

Their disposable income varies but are always faithful to their favourite magazine RAW, when their cash isnt being spent on that it is on the latest, jeans, caps, bags and shoes.

85% of the consumers of RAW like to socialise and LOVE to party!